April 25, 2024

‘Gyan Jyoti’, the smartphone app is boosting India’s contraceptive use

A new study has linked a smartphone app in an development of the contraceptive easy use in India. ?the Johns Hopkins Center for Communication Programs (CCP) research suggests. The study point out that females who watched videos were 4.5 times quite likely going to use modern contraceptive methods as opposed to who did not. (Read: Why India needs more ways for contraception)

The findings show that mobile technology provides an innovative and dynamic platform for social and behavior change communication, says team lead Sanjanthi Velu, adding that it could encourage conversations between along with frontline health workers that will be interactive, culturally relevant, and personalized – and therefore result in increased, sustained by using modern contraceptive methods. (Read: 8 strategies to contraception you should know about)

As an important part of a greater communications initiative, CCP developed the app, called Gyan Jyoti, or ‘light expertise,’ in order to use within the state of Bihar in India under Project Ujjwal, a UK aid-funded family planning project led by Palladium. The app is the platform for use by ASHAs, community health workers in India, who visit the homes of rural women to encourage family planning along with healthy behaviors. The app has a various videos about family planning and modern contraceptive methods, including entertaining and educational films, testimonials from happy couples who are using contraception, Q & A videos with physicians along with other information that aims to dispel myths and misconceptions. Case study is presented with the International Family Planning Conference in Nusa Dua, Indonesia. (Read: Around the corner — a contraceptive that lasts 16 years!)